Accountability is one of my favorite traits. There’s not much I respect more than someone who makes a mistake and says, “Whoops, I messed that up. Sorry. I will do my best to make sure that doesn’t happen again.” When you think about it, that’s all you can ask. If what’s done is done, a little “I’m sorry” goes a long way. Of course, part of accountability is also following through on making sure that it doesn’t happen again.
In one of the most bizarre, most talked-about moments in recent baseball history, Detroit Tigers pitcher Armando Galarraga was deprived of a perfect game on June 2 when first-base umpire Jim Joyce incorrectly ruled that a Cleveland Indians batter beat out an infield hit when, in fact, he should have been called out. (For those among you who aren’t baseball fans, a perfect game means that nobody on the opposing team reaches base. No hits, no walks, no errors, no hit batsmen. 27 batters go up, 27 make outs. It’s one of the rarest feats in the game.) Galarraga eventually retired the next batter to complete the shutout and earn a victory, but was denied only the 21st perfect game in major league history and a chance at so-called immortality by a call that replays confirmed was blatantly incorrect.
After the game, Joyce owned up to his mistake, admitting that he blew the call and apologizing personally to Galarraga. I give him credit for doing so, for holding himself to a standard of accountability, and most of America has been willing to do so as well.
How does all this relate to business, you ask? Well, accountability goes a long way in business too. Just look at BP and the current situation in the Gulf. While their CEO and PR team are busy downplaying the amount of oil spilling into the gulf (only 1,000 barrels of oil daily? Really, BP?), denying their level of blame for the initial explosion, and pointing fingers for reasons why each attempt to close the pipe is failing, the public trust in anything that happens from here forward is plummeting along with BP’s stock price. Some level of public discontent was inevitable given the severity of the situation, but BP could have mitigated the outcry somewhat by some old-fashioned honesty and accountability.
We made it a company exercise a few months back to read “Journey to the Emerald City,” a book by Roger Connors and Tom Smith about how to create a culture of accountability in your business. It’s a good, quick read and it provides a good framework for setting goals and holding people accountable. I recommend it.
Just one more comment: The oil spill tragedy also is a reminder of the importance of having a business disaster plan in place. Be ready for the contingencies!
Thanks for reading and have a good weekend!